How are bidding conflicts avoided in a real-time bidding (RTB) environment with multiple AD exchanges and networks?

当在多个广告交易平台和广告网络进行实时竞价(rtb)时，如何避免竞价冲突？

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Like their US counterparts, mobile startups in China and India are urging app developers to embrace mobile real-time bidding (RTB).

像他们的美国同行，中国和印度的移动创业公司正在鼓励应用程序开发者拥抱移动实时竞价(rtb)。

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RightMedia is a meta AD platform, that allows site owners to get maximum return by a real time bidding system that abstracts all existing AD providers, including Google Ads.

rightmedia是一个元广告平台，它使站长通过一个抽象化所有现存广告商(包括google广告)的实时出价系统来获得最大回报。

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Facebook has also been touting its Facebook Exchange advertising product for real-time bidding.

FORBES: Move up http://i.forbesimg.com t Move down

It utilizes multiple sources of advertising such as direct ads, house ads, ad networks and real-time bidding.

FORBES: iOS and Android Fourth Quarter Mobile Apps Ad Metrics

Krux estimated that such auctions, known as real-time bidding exchanges, contribute to 40% of online data collection.

WSJ: Online Tracking Increases, Fueled by Ad Auctions